🔒 Data & Privacy

Privacy Policy

bet365it is committed to protecting the personal data of every player on our platform. This Privacy Policy explains what information we collect, how we use it, who we share it with, and the rights you hold over your data. We handle your personal information with transparency, security, and in full compliance with applicable data protection principles.

Last Updated: 1 January 2026

Our Privacy Commitments

Six core principles that underpin how bet365it handles your personal data.

Data Minimisation
We collect only the personal information strictly necessary to provide our services, process your transactions, and meet our legal obligations. We do not collect data we do not need.
No Data Selling
bet365it does not sell, rent, or trade your personal data to any third party for marketing or commercial purposes. Your information is used solely to operate your account and improve your experience.
256-bit SSL Encryption
All data transmitted between your device and our servers is protected by industry-standard 256-bit SSL/TLS encryption, ensuring that your personal and financial information cannot be intercepted in transit.
Your Rights Are Real
You have the right to access, correct, port, and request deletion of your personal data at any time. We will respond to all verified data subject requests within a reasonable timeframe.
Defined Retention Periods
We retain personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable law. Data is securely deleted or anonymised once the retention period expires.
Full Transparency
This Privacy Policy is written in plain, accessible English. We tell you clearly what data we collect, why we collect it, and who may access it. No hidden clauses, no vague catch-all language.
1 Introduction

This Privacy Policy (the "Policy") describes how bet365it (hereinafter referred to as "we", "us", "our", or the "Company") collects, uses, stores, discloses, and otherwise processes personal data relating to individuals who access or use the bet365it online casino and sports betting platform accessible at https://bet365it.cam (the "Platform").

bet365it is committed to protecting the privacy and personal data of all users of the Platform, including registered players, visitors, and prospective customers (collectively, "you" or "Data Subjects"). This Policy applies to all personal data we collect through the Platform, our customer support channels, and any other means through which you interact with bet365it.

This Policy should be read in conjunction with our Terms & Conditions and our Responsible Gambling Policy, both of which are incorporated by reference. By accessing the Platform or registering a Player Account, you acknowledge that you have read and understood this Policy and consent to the processing of your personal data as described herein.

Your Consent: Where we rely on your consent as the legal basis for processing your personal data, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.

2 Definitions

For the purposes of this Privacy Policy, the following terms shall have the meanings ascribed to them below:

Term Definition
Personal Data Any information relating to an identified or identifiable natural person, including name, identification number, location data, online identifiers, or factors specific to the physical, economic, or social identity of that person.
Data Controller The entity that determines the purposes and means of processing personal data. For the purposes of this Policy, bet365it acts as the Data Controller.
Data Processor Any third party that processes personal data on behalf of the Data Controller pursuant to a data processing agreement.
Processing Any operation performed on personal data, including collection, recording, storage, adaptation, retrieval, use, disclosure, erasure, or destruction.
Sensitive Data Special categories of personal data including health information, biometric data, financial data, and data relating to criminal convictions, which are subject to enhanced protection obligations.
Cookies Small text files placed on your device when you access the Platform, used to remember preferences, maintain session integrity, and gather analytics data.
Player Account A registered account held by a user on the Platform, enabling access to deposits, withdrawals, bonuses, and gaming services.
3 Data Controller Information

bet365it operates as the Data Controller with respect to all personal data collected through the Platform and associated communication channels. The Company is responsible for ensuring that personal data is processed lawfully, fairly, and transparently in accordance with applicable data protection principles.

All data subject requests, privacy enquiries, and complaints regarding the processing of personal data should be directed to our designated Data Protection contact using the details provided in Section 17 (Contact Us) of this Policy.

4 Personal Data We Collect

bet365it collects various categories of personal data depending on how you interact with the Platform. The categories of personal data we collect are outlined below:

4.1 Registration & Identity Data

Information provided during account creation and KYC verification:

  • Full legal name (as stated on your MyKad or passport)
  • Date of birth and gender
  • Malaysian Identity Card (MyKad) number or passport number
  • Residential address (including postcode, city, and state within Malaysia)
  • Email address and Malaysian mobile phone number
  • Username and account preferences
4.2 Financial & Transaction Data

Information associated with deposits, withdrawals, and betting activity:

  • Deposit and withdrawal amounts, dates, and methods
  • E-wallet account identifiers (Touch 'n Go, Boost, GrabPay) and bank account details (Maybank, CIMB, Public Bank, Hong Leong)
  • DuitNow reference numbers and FPX transaction identifiers
  • Cryptocurrency wallet addresses (for BTC and USDT transactions)
  • Betting history, game activity records, and bonus usage
  • Account balance and transaction history
4.3 Technical & Usage Data

Information collected automatically when you access the Platform:

  • IP address and approximate geolocation
  • Device type, operating system, and browser version
  • Session duration, pages visited, features used
  • Referring URL and search query data
  • Cookie and tracking identifiers (see Section 9)
4.4 Communications Data

Records of your interactions with bet365it's customer support team, including live chat transcripts, email correspondence, and any documents or images submitted as part of a query or KYC verification process.

4.5 Responsible Gambling Data

Information relating to your use of responsible gambling tools, including deposit limits set, self-exclusion requests, cooling-off periods, and session time reminders. This data is processed to protect your welfare and to fulfil our responsible gambling obligations.

5 How We Collect Your Data

bet365it collects personal data through the following means:

  • Directly from you: When you register a Player Account, complete KYC verification, make a deposit or withdrawal, contact customer support, or participate in promotions.
  • Automatically through technology: When you browse or use the Platform, our servers, cookies, and analytics tools automatically collect technical and usage data as described in Section 4.3.
  • From third-party service providers: We may receive identity verification data from licensed KYC/AML service providers, payment confirmation data from payment processors including FPX, DuitNow, and e-wallet operators, and fraud detection signals from security service providers.
  • From publicly available sources: In limited circumstances where required for AML compliance or fraud prevention, we may cross-reference information with publicly available databases.
6 Legal Basis for Processing

We process your personal data only where we have a lawful basis to do so. The legal bases upon which bet365it relies are as follows:

Legal Basis Processing Activities
Contractual Necessity Processing required to create and manage your Player Account, process deposits and withdrawals, settle bets, and provide core Platform services as agreed in our Terms & Conditions.
Legal Obligation Processing required to comply with applicable anti-money laundering (AML) regulations, Know Your Customer (KYC) obligations, tax reporting requirements, and other regulatory duties.
Legitimate Interests Processing for fraud prevention, platform security, responsible gambling monitoring, improving our services, and internal analytics — where these interests are not overridden by your data protection rights.
Consent Processing for optional marketing communications, non-essential cookies, and any other processing activities for which we have expressly requested and received your consent.
7 How We Use Your Personal Data

bet365it uses the personal data we collect for the following purposes:

  • Account Management: Creating, maintaining, and securing your Player Account, processing login requests, and managing account settings and preferences.
  • Payment Processing: Processing deposits and withdrawal requests via Touch 'n Go eWallet, Boost, GrabPay, DuitNow, FPX, Maybank, CIMB, Public Bank, Hong Leong, BTC, and USDT; reconciling transactions; and managing payment disputes.
  • KYC & AML Compliance: Verifying your identity, age (21+ requirement), and payment method ownership; detecting and preventing money laundering, fraud, and other financial crimes.
  • Customer Support: Responding to your enquiries, resolving complaints, processing self-exclusion requests, and providing account assistance in English, Bahasa Melayu, and Mandarin Chinese.
  • Promotions & Bonuses: Administering bonus offers, VIP tier benefits, birthday rewards, and referral programmes in accordance with applicable promotional terms.
  • Responsible Gambling: Monitoring betting patterns for signs of problem gambling, enforcing deposit limits and self-exclusion requests, and facilitating access to responsible gambling tools.
  • Platform Improvement: Analysing usage data and player feedback to improve Platform performance, game selection, payment flow, and user interface design.
  • Security: Detecting and preventing unauthorised account access, fraudulent transactions, multi-accounting, and other prohibited activities.
  • Legal Compliance: Meeting our obligations under applicable laws and regulations, and cooperating with lawful requests from regulatory authorities and law enforcement agencies.
  • Marketing Communications: Sending you promotional emails, SMS notifications, or push notifications about new games, special offers, and Platform updates — where you have provided consent or where permitted under applicable law. You may opt out at any time.
8 Data Sharing & Disclosure

bet365it does not sell your personal data. We may share your personal data with third parties only in the circumstances described below, and only to the extent necessary for the specified purpose:

8.1 Payment Service Providers

We share necessary transaction data with licensed payment processors, including FPX operators, DuitNow settlement banks, e-wallet providers (Touch 'n Go, Boost, GrabPay), and cryptocurrency exchange services, to process your deposits and withdrawals. These providers are contractually bound to process your data only for payment settlement purposes.

8.2 Identity Verification & AML Providers

We may share identity documents and personal data with licensed KYC verification and AML screening service providers to fulfil our regulatory obligations. These providers operate under strict contractual and regulatory data protection obligations.

8.3 Game Content Providers

Our game studios and sportsbook data feed providers may receive anonymised or pseudonymised technical data (such as session tokens and bet identifiers) necessary to operate their games and services on the Platform. No identifiable personal data is shared with game content providers beyond what is strictly necessary for game integrity.

8.4 Legal & Regulatory Disclosure

We may disclose personal data to competent regulatory authorities, law enforcement agencies, or courts where required by applicable law, valid legal process, or in connection with an investigation of suspected illegal activity, fraud, or breach of our Terms & Conditions.

8.5 Corporate Transactions

In the event of a merger, acquisition, restructuring, or sale of all or a portion of bet365it's assets, personal data may be transferred to the relevant successor entity as part of that transaction, provided that the successor entity agrees to process the data in accordance with standards equivalent to this Privacy Policy.

No Data Selling: Under no circumstances does bet365it sell, rent, lease, or trade your personal data to any third party for marketing, advertising, or any commercial purpose not described in this Policy.

9 Cookies & Tracking Technologies

bet365it uses cookies and similar tracking technologies to operate the Platform, improve your experience, and gather anonymised analytics data. The categories of cookies we use are as follows:

Cookie Type Purpose Duration
Strictly Necessary Essential for Platform operation — maintaining your login session, securing form submissions, and enabling payment flows. Cannot be disabled. Session
Functional Remembering your language preference, game display settings, and deposit method selections to provide a personalised experience. Up to 12 months
Analytics Collecting anonymised usage data (pages visited, session duration, device type) to help us understand how players use the Platform and identify areas for improvement. Up to 24 months
Security Detecting suspicious login attempts, bot activity, and fraud signals to protect your account and the integrity of the Platform. Session to 6 months

You may manage your cookie preferences through your browser settings. Please note that disabling strictly necessary cookies will impair Platform functionality and may prevent you from logging in or making transactions. Analytics cookies may be opted out of at any time by adjusting your browser settings or using browser-based opt-out tools.

10 Data Security

bet365it implements appropriate technical and organisational measures to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. Our security measures include, but are not limited to:

  • 256-bit SSL/TLS encryption for all data transmitted between your device and our servers
  • Encrypted storage of sensitive data including payment details and identity documents
  • Role-based access controls limiting employee access to personal data on a need-to-know basis
  • Multi-factor authentication for administrative system access
  • Regular security audits, penetration testing, and vulnerability assessments
  • Automated fraud detection and anomaly monitoring systems
  • Secure destruction protocols for data that has reached the end of its retention period

While we take all reasonable precautions to protect your data, no internet transmission or electronic storage method is 100% secure. In the event of a data breach affecting your personal data, bet365it will notify affected individuals and relevant authorities as required by applicable law, within the timeframes prescribed by such law.

11 Data Retention

bet365it retains personal data only for as long as is necessary to fulfil the purpose for which it was collected or as required by applicable legal, regulatory, or contractual obligations. The following retention periods apply:

Data Category Retention Period Basis
Account & Identity Data Duration of account + 5 years after closure AML / regulatory compliance
Financial & Transaction Data 7 years from transaction date Tax and financial records law
KYC Documents 5 years after account closure AML regulatory requirement
Customer Support Records 3 years from last interaction Dispute resolution / legitimate interest
Technical & Log Data Up to 12 months Security / fraud prevention
Marketing Preferences Until opt-out or account closure Consent-based

Upon expiry of the applicable retention period, personal data will be securely deleted, anonymised, or pseudonymised so that it can no longer be associated with an identifiable individual.

12 Your Data Rights

Subject to applicable law and certain exceptions, you have the following rights in relation to your personal data held by bet365it. To exercise any of these rights, please contact us using the details in Section 17.

Right of Access
You may request a copy of the personal data we hold about you, together with information on how it is being used and with whom it has been shared.
Right to Rectification
You may request correction of any inaccurate or incomplete personal data we hold about you. We will action valid rectification requests promptly.
Right to Erasure
You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, subject to our legal retention obligations.
Right to Restrict Processing
You may request that we temporarily restrict the processing of your personal data in certain circumstances, for example while a rectification request is being assessed.
Right to Data Portability
Where processing is based on your consent or a contract, you may request a copy of your personal data in a structured, machine-readable format for transfer to another provider.
Right to Object
You may object to processing based on our legitimate interests or for direct marketing purposes. Marketing opt-outs will be actioned immediately upon receipt.

We will respond to all verified data subject requests within 30 calendar days of receipt. Where a request is complex or involves a large volume of data, we may extend this period by up to a further 60 days, in which case we will notify you of the extension and the reason for it.

Identity Verification: To protect your data from unauthorised access, we may be required to verify your identity before processing a data subject request. This verification will typically involve confirming your registered email address and may require you to submit a copy of your MyKad or other identification document.

13 International Data Transfers

In certain circumstances, the personal data we collect may be transferred to, stored in, or processed by servers or third-party service providers located in countries outside Malaysia. Such transfers may occur, for example, in connection with payment processing, KYC verification, or cloud-based infrastructure services.

Where personal data is transferred internationally, bet365it takes reasonable steps to ensure that appropriate safeguards are in place to protect your data to a standard equivalent to the protections described in this Privacy Policy. Such safeguards may include contractual clauses, data processing agreements, and verification that the recipient country maintains adequate data protection standards.

14 Children's Privacy

The Platform is strictly intended for adults aged 21 years and above. bet365it does not knowingly collect, process, or store personal data from individuals under the age of 21. If we become aware that personal data has been collected from a person under 21 years of age without verifiable parental or guardian consent, we will immediately close the relevant account and delete all associated personal data from our records.

If you are a parent or guardian and believe that your child has submitted personal data to bet365it, please contact us immediately using the details in Section 17 so that we may take appropriate action.

15 Third-Party Links

The Platform may contain references to third-party payment providers, game content suppliers, or other external services. bet365it is not responsible for the privacy practices or content of any third-party website or service. We encourage you to review the privacy policies of any third-party services you interact with in connection with your use of the Platform.

The inclusion of any reference to a third-party service on the Platform does not constitute an endorsement or representation by bet365it regarding that third party's data handling practices.

16 Updates to This Privacy Policy

bet365it reserves the right to update, amend, or replace this Privacy Policy at any time. The most current version of this Policy will always be accessible on this page. The "Last Updated" date at the top of this document reflects the date of the most recent revision.

For material changes to this Policy — particularly changes that affect your rights or alter the purposes for which we process your personal data — we will provide notice via email to your registered email address or through a prominent notice on the Platform at least 14 days prior to the change taking effect.

Your continued use of the Platform following the effective date of any amended Privacy Policy constitutes your acceptance of the updated terms. If you do not agree with any amendment, you should cease using the Platform and may request account closure in accordance with our Terms & Conditions.

17 Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal data by bet365it, please contact us through any of the following channels:

Data Protection Enquiries & Requests

For all data subject requests (access, rectification, erasure, objection, portability), please contact our support team with the subject line "Data Privacy Request".

Email: [email protected]
Live Chat: Available 24/7 within your account dashboard
Response time: Within 30 days of verified request receipt

All privacy-related communications will be handled with strict confidentiality. We are committed to resolving all privacy enquiries fairly and promptly.

For general terms, account rules, and betting policies, please refer to our Terms & Conditions page.

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Your Privacy Is Our Priority

Have a question about how bet365it handles your personal data? Our multilingual support team is available 24/7. You can also review our full Terms & Conditions or visit our FAQ for quick answers.

For players aged 21 and above only. Play responsibly. Responsible Gambling